In every crisis, an opportunity

 

The COVID-19 pandemic has made face-to-face (F2F) research for brands and agencies impossible.

 

This creates a powerful investment opportunity for those who seek opportunities accelerated by the pandemic. 

 

Mobile is now the only viable answer

 

Brands including P&G, Unilever, Google and McDonald's and agencies including Mediacom, Kantar, and VMLY&R have used PDC's platform for years as a mobile alternative for consumer insights, advertising measurement, and brand tracking.

 

F2F research is impossible in a pandemic, and global brands and agencies seek to migrate their F2F research to PDC because they know we can deliver in both developed and developing nations. 

 

Building a global mobile research resource

 

PDC needs $2 million in working capital to build the global research platform required at the pace our clients need. The scale and immediacy of demand enables an investment structure for investors that mitigates risk while maximizing and accelerating returns.