Unlocking the commercial viability of passive metering
There has never been a more direct window to the soul of consumers than their mobile behavior.
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- Jun 23, 2020
- 2 min
Leveraging smartphones to leapfrog barriers to traditional consumer research in emerging markets
Advances in technology go hand in hand with globalization and indeed empower it.
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People Data Company
- Mar 19, 2020
- 1 min
Is what you knew about consumers before Coronavirus still true today?
In times of turmoil, you need current and continuous data about the here and now of people’s experience.
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