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Brand Safety Monitor (BSM):
Understanding mobile shoppers
MSM shows mobile shopping journeys of consumers including:
•Internet ads seen by time & media
•Social media consumed & Influencers followed
•Media streamed, games played and terms searched
•Products searched, categories browsed, items selected on any app
•Purchase data: items, price, discount, promo codes,
•Payment method

Mobile Wallet Monitor (MWM):
Analyzing mobile wallet transactions
MWM shows:
•Wallets present, installed, used and uninstalled on panellist phones
•Information on every transaction panellists make with each wallet
•Surveys triggered by panellist's mobile wallet usage (or non-usage)

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